The Lean principles are widely recognized as the foundation for efficient and optimized operations in the field of production engineering. Originating from the Toyota Production System (TPS) and globally adopted, these principles have proven effective in waste reduction, productivity improvement, and fostering continuous improvement. Additionally, the advent of Industry 4.0 has brought opportunities to address various business challenges through the integration of cyber-physical systems and real-time data exchange. This new era of production emphasizes data-driven decision-making and agile responsiveness to customer demands, potentially driven by the use of social media platforms, offering significant opportunities for collaboration and communication in businesses. By leveraging the interaction between Lean principles and social media platforms, companies have the potential to enhance communication, collaboration, knowledge sharing, organizational learning, and customer relationships in business contexts. This article explores this interaction through a exploratory literature review, using text mining tools to highlight the implications of social media platforms in Lean environments and establishing connections with the impact of social media in other work contexts.