Introduction
摘要
In this chapter we introduce the book, starting with the identification and presentation of the problem background. The research discussed in the book is about informational privacy and service design in the era of massive surveillance and data-driven interactions. The chapter briefly explores why informational privacy in service design is important and introduces the key milestones of the book: the ethical framework of privacy for service design, that helps service designers build a designerly understanding of privacy. We discuss the research questions and objectives addressed in the book, the state of the art of research about informational privacy and service design, and our research approach and strategy. The introduction ends with a chapter overview.