An important role for futurists is to help clients identify and reach their preferred futures. Perhaps equally important would be to help develop positive guiding images of the future for society. Prior research suggests that historically successful societies in the past were guided by the purpose that such images provided. Today, and over the last several decades, we have lacked such images. This research steps into that gap. The particular relevance to this volume is to explore how to develop useful knowledge about a place that does not yet exist—the future. Of course, ideas about the future are alive in the present, but how might they be developed to provide a guide or map to potential futures? The paper describes how a futurist’s method was adapted to explore this question of developing guiding images of the future. It includes the development of a specific technique to analyze potential images. The process is brought to life by highlighting the findings from the research that resulted in three guiding images. It is hoped that readers will enjoy the interplay between the development of an approach to exploring the placeness of the future with resulting tangible findings.