Mobile Technologies (MT) has transformed several domains by creating new opportunities. In the area of marketing, scholars underline the increasing interest for studying the impact of MT on marketing activities. The purpose of this paper is to give an overview of scientific publications dealing with Mobile Technologies in the field of marketing and to identify and analyze the pending themes in this domain. As a valuable tool for processing large volumes of scientific data and as its contributions of advancements in marketing field, bibliometric methodology and network mapping are used. Data are collected from Web of Science, and 854 articles are selected and engaged in this study. Performance analysis reveal several bibliometric indicators such as the most impactful journals, the most indexed authors according to h-index, the most impactful and the most cited papers. Marketing scholars can learn about thematic clusters and discover new ideas for investigations in MT related to marketing area.