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In this chapter we describe the various attempts to obtain government protection for the Karoo Lamb GI in South Africa. The Chapter highlights the Karoo Lamb producers’ quest to get GI protection and show how retailers and individuals are trying to obstruct GI registration. We also illustrate that the GI concept is still not well appreciated in South Africa with limited understanding for the value of collective brands, certification marks and GIs per se. In addition, there seems to be considerable mistrust and confusion amongst producers and abattoirs about the role of GI organisations and their role in helping individual entrepreneurs expand their business to protect the reputational value of a GI product to get their product to high-end markets nationally and internationally. Following various discussions with government officials and Karoo stakeholders the Karoo Lamb GI was officially registered by the South African government on 27 October 2023.

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Two Decades of Dedication: The Story of Registering Karoo Lamb as a GI in South Africa

  • 章节

  • 出版模式：

    开放获取

  • 发表日期：

    2025年

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  • Johann Kirsten

摘要

In this chapter we describe the various attempts to obtain government protection for the Karoo Lamb GI in South Africa. The Chapter highlights the Karoo Lamb producers’ quest to get GI protection and show how retailers and individuals are trying to obstruct GI registration. We also illustrate that the GI concept is still not well appreciated in South Africa with limited understanding for the value of collective brands, certification marks and GIs per se. In addition, there seems to be considerable mistrust and confusion amongst producers and abattoirs about the role of GI organisations and their role in helping individual entrepreneurs expand their business to protect the reputational value of a GI product to get their product to high-end markets nationally and internationally. Following various discussions with government officials and Karoo stakeholders the Karoo Lamb GI was officially registered by the South African government on 27 October 2023.