The competitiveness of business structures functions as one of the primary market mechanisms for controlling demand for goods, works, and services in the market in the context of various economic entities, which conditions the study’s topicality. The goal of this research is to formulate suggestions for enhancing the competitiveness of corporate structures using strategic approaches. The study employed the following techniques: synthesis, analysis, and graphic presentation of the findings. The study’s findings made it possible to establish a technique for addressing the issues of what elements and competitiveness indicators to take into account when assessing the competitive advantages and competitive potential of actively running company structures. The fact that the suggested ideas may be used as a foundation for creating a goal program for the advancement of entrepreneurship in the Country gives this study practical value.