Since the beginning of the last decade of the twentieth century Information and Communication Technologies have transformed media organizations. Digitization of production has facilitated changes in the organization and practices of journalism but also enforced fundamental changes in the way that the news was delivered to the audience. Gradually media organizations started offering several publishing channels, thus utilizing cross-media publishing. News is now produced once and deployed in various formats for different publication channels. This chapter discusses the evolution of cross-media publishing during the last 30 years. First, it defines cross-media publishing and other related publishing practices. Next, the channels employed by media organizations to exploit cross-media publishing are presented and discussed in detail. The following section elaborates on the lesson learned during the first three decades of cross-media publishing from media organizations and attempts to foresee future development in the field of cross-media publishing.