Harnessing Circular Economy for Sustainable Green Tourism: An Integrated DEMATEL–AHP Analysis
摘要
This study aims to identify and prioritize key Circular Economy (CE) strategies for advancing green tourism in Indonesia by integrating causal analysis and strategic weighting methods. Recognizing the complexity of sustainability transitions in the tourism sector, the research applies a hybrid multi-criteria decision-making approach combining Decision-Making Trial and Evaluation Laboratory (DEMATEL) and Analytic Hierarchy Process (AHP). Twelve CE-related factors are evaluated across four sustainability criteria: environmental, economic, social, and institutional. The DEMATEL results reveal Destination Sustainability and Resilience (DSR), Resource Efficiency (RE), and Green Innovation in Tourism Services (GITS) as the most prominent factors within the system. Meanwhile, Circular Economy Policies (CEP), Green Infrastructure (GI), and Industry Engagement and Commitment (IEC) emerge as key causal drivers. AHP findings further highlight DSR, RE, and CEP as top-priority components based on expert judgments, with global priority scores confirming their centrality across all criteria. This study makes three key contributions. First, it provides an integrated analytical framework for guiding CE implementation in tourism by linking interdependencies (DEMATEL) with strategic importance (AHP). Second, it offers actionable policy insights for national and destination-level planning, emphasizing policy consistency, stakeholder engagement, and educational programming. Third, it fills a research gap by applying a DEMATEL–AHP hybrid model to CE-tourism integration, particularly in the underexplored context of the Global South. The originality of this study lies in its methodological synthesis and application to green tourism planning in a developing economy, offering both theoretical advancement and practical tools for systemic CE adoption. These findings have direct policy relevance for national and destination-level tourism planning, supporting the institutionalization of circular economy principles through regulatory frameworks, green infrastructure investment, stakeholder collaboration, and capacity-building programs, while also offering a transferable decision-support model for international tourism governance.