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<p>The sexual double standard (SDS) is the phenomenon whereby women are derogated, and men are rewarded, for identical sexual behaviors. SDS endorsement may affect behaviors related to sexual health. The current study examined the relationship between SDS endorsement and intentions to use condoms, utilizing the theory of planned behavior (TPB) as a framework. Five hundred and six heterosexual undergraduate students (77.9% female; Age <i>M</i> = 20.47, <i>SD</i> = 4.42) were recruited using convenience sampling from a Southern USA university for a cross-sectional survey study. Participants completed a validated scale to assess SDS endorsement and self-report measures of TPB constructs related to male condom use: attitudes, subjective norms, perceived behavioral control (difficulty and control), and behavioral intentions. A series of regression analyses assessed whether SDS predicted intentions to use condoms via its influence on TPB variables. The majority of participants were Hispanic (46.8%) or non-Hispanic White (37.4%), predominantly identified as Christian or Catholic (79.5%), and reported recent sexual activity (67.0%). SDS endorsement was associated with heterosexual men’s behavioral intentions to use condoms in the future. For women, SDS endorsement was not directly associated with behavioral intentions, but was associated with perceived control to use male condoms. Our findings highlight the need for tailored interventions addressing gendered influences on condom use intentions. Men’s SDS endorsement could be directly harnessed to promote sexual health, while for women, addressing SDS endorsement may enhance their confidence and agency in negotiating condom use, ultimately encouraging safer sexual behavior.</p>

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The Sexual Double Standard and Condom Use: Applying the Theory of Planned Behavior

  • 期刊论文

  • 出版模式：

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  • 发表日期：

    2025年11月16日

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  • Yuliana Zaikman,
  • Erin A. Vogel,
  • Shealyn K. Tomlinson

摘要

The sexual double standard (SDS) is the phenomenon whereby women are derogated, and men are rewarded, for identical sexual behaviors. SDS endorsement may affect behaviors related to sexual health. The current study examined the relationship between SDS endorsement and intentions to use condoms, utilizing the theory of planned behavior (TPB) as a framework. Five hundred and six heterosexual undergraduate students (77.9% female; Age M = 20.47, SD = 4.42) were recruited using convenience sampling from a Southern USA university for a cross-sectional survey study. Participants completed a validated scale to assess SDS endorsement and self-report measures of TPB constructs related to male condom use: attitudes, subjective norms, perceived behavioral control (difficulty and control), and behavioral intentions. A series of regression analyses assessed whether SDS predicted intentions to use condoms via its influence on TPB variables. The majority of participants were Hispanic (46.8%) or non-Hispanic White (37.4%), predominantly identified as Christian or Catholic (79.5%), and reported recent sexual activity (67.0%). SDS endorsement was associated with heterosexual men’s behavioral intentions to use condoms in the future. For women, SDS endorsement was not directly associated with behavioral intentions, but was associated with perceived control to use male condoms. Our findings highlight the need for tailored interventions addressing gendered influences on condom use intentions. Men’s SDS endorsement could be directly harnessed to promote sexual health, while for women, addressing SDS endorsement may enhance their confidence and agency in negotiating condom use, ultimately encouraging safer sexual behavior.