<p>This study investigates how Black Americans across three age cohorts—older adults (60 +), middle-aged adults (40–55), and younger adults (22–39)—cope with the systemic challenges posed by racial capitalism. Using cumulative racial capitalism theory (CRCT) as a framework, the research identifies generational differences in coping strategies: older adults rely on faith, religious communities, and community service; middle-aged adults turn to pop culture for escapism and focus on educating younger cohorts; and younger adults cope through micro-consumption and digital advocacy. These findings reveal shifts from traditional, meaning-centered resilience strategies to modern, individualistic, and digitally mediated approaches, reflecting the evolving nature of racial capitalism and resistance. The study underscores the importance of addressing the distinct needs of each cohort through tailored interventions. It recommends grassroots initiatives, partnerships, and creative funding solutions to sustain accessible, community-driven programs. Ultimately, this research advances CRCT by integrating generational nuances into its framework and proposing sustainable, adaptive resistance strategies to counter the enduring inequities of racial capitalism.</p>

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From Jesus to Avocado Toast: Examining How Different Age Cohorts of Black Americans Cope Under Racial Capitalism

  • Jocelyn L. Brown

摘要

This study investigates how Black Americans across three age cohorts—older adults (60 +), middle-aged adults (40–55), and younger adults (22–39)—cope with the systemic challenges posed by racial capitalism. Using cumulative racial capitalism theory (CRCT) as a framework, the research identifies generational differences in coping strategies: older adults rely on faith, religious communities, and community service; middle-aged adults turn to pop culture for escapism and focus on educating younger cohorts; and younger adults cope through micro-consumption and digital advocacy. These findings reveal shifts from traditional, meaning-centered resilience strategies to modern, individualistic, and digitally mediated approaches, reflecting the evolving nature of racial capitalism and resistance. The study underscores the importance of addressing the distinct needs of each cohort through tailored interventions. It recommends grassroots initiatives, partnerships, and creative funding solutions to sustain accessible, community-driven programs. Ultimately, this research advances CRCT by integrating generational nuances into its framework and proposing sustainable, adaptive resistance strategies to counter the enduring inequities of racial capitalism.