<p>This study investigates sustainable practices in landscape construction and their role in enhancing the environmental and cultural sustainability of characteristic towns in China, focusing on ecotourism and rural indigenous tourism development from 2015 to 2023. The research uses comprehensive nationwide data to examine tourism growth patterns, government support mechanisms, socioeconomic impacts, and regional variations in sustainability outcomes. Findings reveal significant growth in both ecotourism and rural indigenous tourism, with visitor numbers increasing from 150 to 220 million and 65 to 100 million, respectively, despite temporary disruption during the COVID-19 pandemic. Government funding for these sectors more than doubled during the study period, reflecting strategic prioritization of sustainable tourism to achieve multiple policy objectives. The economic ripple effect of these initiatives has been undeniable. By 2023, ecotourism alone had generated around 460,000 jobs, with rural tourism contributing another 330,000. That’s a massive shift for many communities, not just in employment, but also in the sense of renewed purpose and local pride. In many places, household incomes have risen noticeably. But numbers, while impressive, don’t always tell the whole story. These contrasts reveal how uneven the implementation of national strategies can be at the local level. That said, China’s broader development framework, which attempts to link environmental care, cultural preservation, and economic growth, is both ambitious and increasingly influential. It’s not without flaws, but it offers a rare example of a country trying to stitch sustainability into everyday development, rather than treating it as an afterthought. These encounters offered more than data points; they offered insight. And for policymakers in other parts of the world grappling with similar tensions, they offer a timely reminder: sustainable development isn’t just about smart policy, it’s about listening, adapting, and staying honest about the compromises involved.</p>

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Explore sustainable practices in landscape construction and enhance the environmental and cultural sustainability of characteristic towns

  • Ting Jiang,
  • Chao Jiang,
  • Nanfeng Xie

摘要

This study investigates sustainable practices in landscape construction and their role in enhancing the environmental and cultural sustainability of characteristic towns in China, focusing on ecotourism and rural indigenous tourism development from 2015 to 2023. The research uses comprehensive nationwide data to examine tourism growth patterns, government support mechanisms, socioeconomic impacts, and regional variations in sustainability outcomes. Findings reveal significant growth in both ecotourism and rural indigenous tourism, with visitor numbers increasing from 150 to 220 million and 65 to 100 million, respectively, despite temporary disruption during the COVID-19 pandemic. Government funding for these sectors more than doubled during the study period, reflecting strategic prioritization of sustainable tourism to achieve multiple policy objectives. The economic ripple effect of these initiatives has been undeniable. By 2023, ecotourism alone had generated around 460,000 jobs, with rural tourism contributing another 330,000. That’s a massive shift for many communities, not just in employment, but also in the sense of renewed purpose and local pride. In many places, household incomes have risen noticeably. But numbers, while impressive, don’t always tell the whole story. These contrasts reveal how uneven the implementation of national strategies can be at the local level. That said, China’s broader development framework, which attempts to link environmental care, cultural preservation, and economic growth, is both ambitious and increasingly influential. It’s not without flaws, but it offers a rare example of a country trying to stitch sustainability into everyday development, rather than treating it as an afterthought. These encounters offered more than data points; they offered insight. And for policymakers in other parts of the world grappling with similar tensions, they offer a timely reminder: sustainable development isn’t just about smart policy, it’s about listening, adapting, and staying honest about the compromises involved.