<p>This study proposes a market assessment study using the experimental design model for crypto assets specific to Bitcoin. We set a comparative experimental design model using the effects of socioeconomic factors on price and volume in the Bitcoin market. We develop a model that reveals the factor effects based on positive or negative changes of increasing or decreasing the market prices and volumes in the Bitcoin market using the factors defined as price, volume, and psychological effects. The developed model is suitable for investors in the Bitcoin market. Also, we can determine the factor conditions considering the economic expansion or contraction effects of different expectations for increasing and decreasing market prices and volume responses.</p>