Purpose <p>The aim of this brief report is to provide a comprehensive review of the accessibility of museums in the city of La Plata, Argentina.</p> Method <p>A review was undertaken of the academic literature on accessible tourism, utilizing for the first time in the field a tri-method approach: web analysis, content analysis, and semi-structured interviews. The objective is to establish whether similar patterns exist in the websites of the museums in terms of their technical accessibility and the content information available on accessibility and disability, taking into account the level of traffic on the websites and their SEO (Search Engine Optimisation) positioning on the internet. To verify the data obtained, they were compared with interview responses given by the heads of the relevant institutions.</p> Result <p>The results showed there is a lack of technical accessibility for levels A and AA, but this situation is not as worrying as the almost total absence of content information on accessibility and disability on websites, regardless of their SEO positioning.</p> Conclusion <p>Based on the findings, it is recommended that the museums improve their websites by providing a clear and orderly structure, easy-to-follow content, accessibility needing only a few clicks, compatibility with assistive devices, and training/encouragement to comply with accessibility regulations.</p>

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A tri-method approach to analyse accessible online information about museums in La Plata, Argentina

  • Ana Clara Rucci,
  • Trinidad Domínguez Vila,
  • Natalia Carman

摘要

Purpose

The aim of this brief report is to provide a comprehensive review of the accessibility of museums in the city of La Plata, Argentina.

Method

A review was undertaken of the academic literature on accessible tourism, utilizing for the first time in the field a tri-method approach: web analysis, content analysis, and semi-structured interviews. The objective is to establish whether similar patterns exist in the websites of the museums in terms of their technical accessibility and the content information available on accessibility and disability, taking into account the level of traffic on the websites and their SEO (Search Engine Optimisation) positioning on the internet. To verify the data obtained, they were compared with interview responses given by the heads of the relevant institutions.

Result

The results showed there is a lack of technical accessibility for levels A and AA, but this situation is not as worrying as the almost total absence of content information on accessibility and disability on websites, regardless of their SEO positioning.

Conclusion

Based on the findings, it is recommended that the museums improve their websites by providing a clear and orderly structure, easy-to-follow content, accessibility needing only a few clicks, compatibility with assistive devices, and training/encouragement to comply with accessibility regulations.