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<p>Climate adaptation increasingly requires engagement from private-sector actors; however, little experimental evidence exists on whether climate literacy interventions influence perceptions of business-led adaptation. This study evaluates the impact of a structured Climate Change Literacy Programme (CCLP) on business students’ perceptions of business adaptive capacity. Using a randomized experimental design combined with a two-period difference-in-differences (DID) framework, we compare treatment and control groups across baseline and follow-up survey rounds (<i>N</i> = 222). The results indicate a statistically significant positive interaction effect between treatment assignment and post-intervention period. Exposure to the CCLP increases perceived business adaptive capacity by approximately 0.72 points on a five-point Likert scale relative to the control group. The findings are robust to alternative specifications, including an ordered logit model that accounts for the ordinal nature of the outcome variable. The study measures perception-based outcomes rather than realized firm-level adaptation behaviour. Accordingly, the results should be interpreted as evidence that structured climate literacy interventions can influence evaluative judgments regarding business roles in climate adaptation within an experimental educational context. The extent to which such perceptual shifts translate into organizational adaptation decisions remains an open question for future research.</p>

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Building climate-resilient businesses through climate literacy: Experimental evidence from a randomized controlled trial

  • 期刊论文

  • 发表日期：

    2026年6月15日

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  • Yamini Gupt,
  • Narendra N. Dalei

摘要

Climate adaptation increasingly requires engagement from private-sector actors; however, little experimental evidence exists on whether climate literacy interventions influence perceptions of business-led adaptation. This study evaluates the impact of a structured Climate Change Literacy Programme (CCLP) on business students’ perceptions of business adaptive capacity. Using a randomized experimental design combined with a two-period difference-in-differences (DID) framework, we compare treatment and control groups across baseline and follow-up survey rounds (N = 222). The results indicate a statistically significant positive interaction effect between treatment assignment and post-intervention period. Exposure to the CCLP increases perceived business adaptive capacity by approximately 0.72 points on a five-point Likert scale relative to the control group. The findings are robust to alternative specifications, including an ordered logit model that accounts for the ordinal nature of the outcome variable. The study measures perception-based outcomes rather than realized firm-level adaptation behaviour. Accordingly, the results should be interpreted as evidence that structured climate literacy interventions can influence evaluative judgments regarding business roles in climate adaptation within an experimental educational context. The extent to which such perceptual shifts translate into organizational adaptation decisions remains an open question for future research.