Background <p>Facelift surgery is becoming increasingly common in men. Certain male- specific characteristics necessitate a tailored approach to achieve a natural, stigma-free outcome. The sideburn area in men requires special attention to avoid visible scars and to maintain its position, preventing an unaesthetic and feminized appearance.</p> Methods <p>The author describes his personal approach to managing the sideburns in men undergoing facelift surgery and provides a literature review of techniques used in this region to avoid postoperative stigmas.</p> Results <p>The technique used by the author allows for the maintenance of both the width and position of the male sideburns, with scars camouflaged within the hair and beard regions.</p> Conclusions <p>Temporal flap rotation and excess skin resection in the male sideburn area have proven effective in maintaining a natural, stigma-free result.</p> Level of Evidence IV <p> This journal requires that authors assign a level of evidence to each article. For a full description of these Evidence-Based Medicine ratings, please refer to the Table of Contents or the online Instructions to Authors <a href="https://www.springer.com/00266">www.springer.com/00266</a>.</p>